Amazon.com usability study Application


Qualified applicants will be notified shortly. If you don't qualify for this study, we'll keep you in our database to contact you about future study opportunities. Thank you!

Email questions to elizabeth@mitchellresearch.com

 
contact information  (required)

First Name:

Last Name:

Email Address:

Phone:

 
questionnaire

1. How would you describe your level of internet experience?

Not a computer user
Beginner
Intermediate
Advanced
Expert

2. How many years have you been using the internet?

15 years or more
10-14 years
7-9 years
4-6 years
1-3 years
Less than one year

3. In a typical week, how many hours do you spend on the Internet (excluding email) from all locations, including your home, office, and other?

More than 15 hours per week
10-14 hours per week
5-9 hours per week
1-4 hours per week
Less than 1 hour per week

4. Please check all the activities that you have completed or participated in when online:

Please check all that apply

Purchased a product online
Watch TV or movies online
Participated in instant messaging, online chat or other discussion group (excluding email)
Use Skype or a VOIP system to talk to someone or video call someone online
Listened to an online radio broadcast or streaming media presentation
Used an online dating website
Used a social networking website that allows you to communicate or network with friends or business associates
Written online product reviews
Used a website to find an address or telephone number
Downloaded or exchanged music files
Posted digital photos or other image files to a website
Read online product reviews to make a purchase decision
Uploaded video files (YouTube, etc)
Written a blog
Read a blog
Created a wish list
Contributed to a Wikipedia article
Read a Wikipedia article
Created a website
Subscribe to RSS feeds

5. In the past year, how many times have you PURCHASED items online from Amazon.com?

11 or more times
5-10 times
2-4 times
Once
I have not made any online purchases from Amazon.com in the past year, but I purchased items at Amazon.com more than a year ago
I have NEVER made any online purchases at Amazon.com

6.When was the last time you PURCHASED items online, whether from Amazon.com or from a website other than Amazon.com?

Within the past month
Wtihin the past 1-3 months
Within the past 4-6 months
Within the past 7-12 months
More than 12 months ago
I have NEVER made any online purchases

7. Which of the following products have you purchased online? (please check all that apply)

Please check all that apply

Books
DVDs
Music
Video games
Shoes
Clothes
Watches
Jewelry
Accessories
Home decor
Cameras
Computers
Home stereo
MP3 player
Cell phone
TV
Home electronics
Office supplies
Household items
Grocery
Pet supplies

8. The study will pay $100 for 2 hours of your time. In addition, you can optionally participate in keeping a diary for Amazon.com for about 4 weeks after the session about your online shopping activities. You'd be given extra compensation for keeping this diary, which would be explained to you at the session. Are you open to keeping a diary for the month after the session for extra compensation?

Yes
No

9. What is your gender?

Female
Male

10. Which of the following categories includes your age?

Under 18
18-24
25-34
35-44
45-54
55-64
65-74
75 or older

11. What describes your current job status?

Employed full time
Employed part time
Student
Homemaker
Retired
Not currently employed
Other (please explain)

12. What is your occupation?

13. Have you or has anyone in your family ever worked at Amazon.com as an employee, contractor or intern?

Yes (please explain)

No

14. Are you or have you ever been employed as a Usability, Market Research, Web Design, or Graphic Design Professional?

This does not include being a paid participant in a market research study

Yes (please explain)

No

15. Do you currently work for a web or software development company?

Yes (please explain)

No

16. When was the last time you did a market research focus group or usability study (a one-on-one market research study)?

More than 2 years ago
Between 1 and 2 years ago
6 months to 1 year ago
3-6 months ago
Less than 3 months ago
I've never done such a study

17. Which of the following best describes your annual household income (before taxes)?

Less than $15,000
$15,000-$49,999
$50,000-$99,999
$100,000-$149,999
$150,000 or more

18. What days and times are you available to do a 2 hour one-on-one website usability session at our downtown Seattle offices? You'd be given a $100 Amazon.com gift certificate for your time.

Please check all times you could be available

Tuesday July 20, 4:00-6:00pm

Wednesday July 21, 9:00-11:00am

Thursday July 22, 9:00-11:00am
Thursday July 22, 12:00-2:00pm

Friday July 23, 9:00-11:00am
Friday July 23, 3:00-5:00pm

Tuesday July 27, 9:00-11:00am
Tuesday July 27, 3:00-5:00pm

Wednesday July 28, 9:00-11:00am
Wednesday July 28, 12:00-2:00pm
Wednesday July 28, 3:00-5:00pm

Thursday July 29, 9:00-11:00am
Thursday July 29, 12:00-2:00pm
Thursday July 29 3:00-5:00pm